Secondhand market platform for transfer efficiently in the city
Project Overview
When I was a student at university, I found many people are renters in cities which means they wouldn’t have enough space to store stuff and would be moving frequently. The most ‘inconvenient thing to deal with is giving away old stuff. Cause of the inconvenience, people are throwing their old belongings into the garbage can which causes unnecessary waste.
Is there any service that can help renters transfer goods easily to others who need?
Sparkle brand value
Sparkle offers young renters join to the secondhand market, replacing the perception of second-hand platforms as a place to discard unwanted items, we aim to enhance the user experience in the second-hand market through several design improvements. Differing from other platforms, Sparkle believes in the trust value among second-hand platform users, fostering a win-win proposition.
Where to start
Clarify and summarize users’ needs, time rewards, and user-friendliness.
Clearing away old stuff is closely related to the concept of sustainable shopping. So I decided to invite someone who has experience in using secondhand trade(including 4 sellers and 2 clients ) to participate in a user interview and find their true pain point and opportunity.
Findings in interview
Sellers
Users tend to not consume a lot of mental and physical strength to launch the product. So they would like to have a guide to help them finish the task.
As most users are not professional sellers, so they are always curious about what kind of information our clients care about. This constraint may lead to an information gap, which means clients are less willing to buy.
Clients
Clients would like to know the product’s real condition to help them create a sense of trust in trade.
In clients’ experiences, if they can look for advice in the community they would feel secure.
Clients would like to have flexible delivery methods, especially for shipping furniture.
Opportunity
I come out with two main solutions:
How can we reduce the information gap between buyers and sellers?
How can we help buyers build trust in purchasing products?
Design Details
Add tag(product detail) on the photo
During the process of listing products, we offer tagging feature, where sellers can simply click on the photo to add descriptions(tag).
Sellers can add more detail through photos, thus saving them from having to spend a lot of time thinking about what to write in the product description below.
Product Listing Process
Seamless Product Listing Process
By providing sellers with a simplified, one-step entry for essential sales information, reducing the time required for listing.
Accelerating transaction efficiency enhances the value of the Sparkle
We encourage sellers to meet up for transactions, making the process faster. Trust in our platform grows through these face-to-face interactions, embodying the core value of building a friendly community.
Product Information Page
Reducing the disparity in appeal and trust between new and second-hand products
Amplifying the appeal of second-hand items compared to new products:
Showcasing product highlights, featuring newly listed items, and highlighting popular products etc.
Building buyer trust:
Displaying seller transaction ratings prominently on product pages and enhancing transparency in purchase information.
User’s Profile
Trust is the key to a smooth product cycle. When buyers trust and buy, sellers declutter efficiently, creating a balanced marketplace vibe.
By sharing buyers' transaction history, we let the community naturally filter out users with issues. This ensures a healthy and secure trading environment for everyone.
Other Projects
Productlife
A learning-oriented dating app that provides the fastest way to make new partners
Online ordering notification
Offer a variety of notification channels to ensure uninterrupted product usage